Web & Digital Growth

Phone & SMS Outreach

CASL-compliant SMS campaigns and structured cold-call sequences that reach buyers where they actually respond — designed for Canadian compliance and Canadian conversion rates.

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What You Gain

  • A CASL and CRTC compliant SMS programme with documented consent records and opt-out handling.
  • Cold call framework and objection-handling guide specific to your service and target buyer profile.
  • Multi-touch outreach sequence design integrating email, phone, and SMS with appropriate channel timing.
  • Measurable booked-call rate from outreach sequences, tracked per channel.

What We Deliver

  • CASL/CRTC SMS compliance setup (consent capture, opt-out keywords, frequency limits)
  • SMS campaign templates (welcome, follow-up, re-engagement)
  • Cold call framework and objection-handling guide
  • Multi-touch outreach sequence blueprint
  • Outreach performance dashboard (response rate, booked calls, conversion per channel)

This Service Is Right for You If…

You have a target list of prospects and want to reach them beyond email, compliantly and systematically.
Your sales cycle requires human conversation to close and you need a structured way to get prospects on the phone.
You are launching a new service or territory and need an outreach programme that generates early pipeline quickly.

Frequently Asked Questions

Is SMS marketing legal in Canada?

Yes, with proper consent. CASL requires express consent before sending commercial SMS. CRTC regulations govern message frequency and opt-out handling. Mitiksha builds compliance into every SMS programme — it is not possible to separate compliance from programme design in Canada.

What platforms do you use for SMS?

Mitiksha works with platforms offering Canadian long-code and toll-free number support: Twilio, EZTexting, and SimpleTexting. Platform selection depends on volume, integration requirements, and two-way messaging needs.

Do you do the calling, or do we?

Mitiksha designs the outreach system — scripts, sequences, tooling, compliance — and trains your team to execute. We do not provide outsourced calling staff. The design work is the leverage point; execution belongs with people who know your business.

How is this different from email marketing?

SMS has far higher open and response rates for time-sensitive messages, but requires stricter consent and has lower message volume limits. Phone delivers conversation that email cannot. The channels are complementary — the right tool depends on buyer stage, message urgency, and consent status.

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Last reviewed June 2026

Ready to Get Started?

Let's discuss how Phone & SMS Outreach can help your business.

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